I've never changed what my personal priorities are for each season and I've been there pretty much through the start of what I consider the modern era of Griz football, which is 1991-to present day.
My list is
1. Win the Big Sky which means a playoff berth so to me they're one in the same with getting home playoff games at the top of that list.
2. Beat the Cats
3. Go as deep as possible in the playoffs and hope for a national title.
I have NEVER considered it realistic that the Griz would or should contend for a national championship every year. And I don't believe that means I settle for less. I HOPE for a national title contending team with the dawn of every season, but it never took me long to figure out which of those Griz teams could and couldn't contend each season. I've been surprised along the way (The 2008 team) and let down too (The 98 team and the 2000 team) I thought were teams that had a great shot. So I guess, winning the Big Sky and getting more great playoff memories in Wash-Griz is what it's mostly about. If a national title year comes along, then it's a major cherry on top! But as a fan, it's not the be all end all for me. I love the process, An ENTIRE SEASON, as much as I love the end results.