GrizLA said:
I just received a letter from the UM Director of Annual Giving which sums up all the above and the many issues raised since the new President was "chosen". The first line says..."You recently received a holiday card from us along with a reply card to make a gift to the University of Montana. Unfortunately,an error was made on the donation card and the area to designate where your donations is applied was omitted".
This represents, in toto, what I think UM has become.
There is so much of this. I've recounted UM's hiring of a PR firm whose very first PR blast on behalf of UM went to great lengths to promote ... MSU. They had their universities mixed up, no one in Main Hall was in charge of approving the work or didn't do their job. There is no accountability in Main Hall. None.
When Engstrom announced it was "time for a change in leadership" is the singular astute moment of his career, ruined of course by picking the wrong men to fire, instead of resigning himself.
The last UM TV ad was just awful, and was the most-used. It is so ironic that many schools, as part of their television promotions, will use their major sport teams as part of the package to great success, if nothing else, adds color and excitement to the ads.
UM's last ad used a guy break dancing on a rock on Mt Sentinel, surrounded by knapweed. The vast gap between UM's advertising "potential," and what it actually does is more than "vast." It is incomprehensible. The ads are generic, not memorable, don't feature a UM "theme," don't exploit UM's distinctive features at all, seem embarrassed to feature the major sports, the coaches and players, and while they do seem adept at randomly walking around campus getting odd quotes from often very odd students, they don't actually feature any academic strengths at all.
When I use the word "generic," the choice of the word is not "generic" enough. It isn't just that there is no imagination behind these efforts, it is the fact that they are so perfunctory, and convey only the image of lack of excitement, lack of academic rigor, lack of sport enthusiasm, and lack of any good reason to attend the University of Montana. "Thrive" just doesn't cut it. Peggy Kuhr may be the least effective Grand VP in Charge of Vast Communications ever at UM, at the highest salary ever paid, doing the least amount of good. Indeed, doing harm. She seems predisposed, for her own political leanings, to be against using sports as a promotional tool but offers no substitutes. That's the job of the hired firms, you know.
But that is so representative of the kind of people Engstrom has surrounded himself with, and who are in charge of "the Mission" at the University of Montana; mostly non-entities at very high salaries.