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It happenin

You all keep separating out one factor at a time which you hold up and evaluate. The reality is that it's a combination of several factors which all need to be evaluated concurrently. Not one single factor will eliminate nor confirm a media value but together in conjunction with the ultimate desired outcome will determine its value.
 
I think I'm in the wrong biz. I need to start a handball conference in the LA/OC region. Think of all the potential viewers. ~15 million. The advertisers will be knocking down my door. Just because nobody has watched it historically, they could start. If that's how ad dollars roll in, I will be rolling in it.
 
HATED the move at the time. And 20 years later (or however long it's been) I still hate it.
The BSC has done a piss poor job of developing and promoting the value of the conference! Their lack of foresight in promoting the anchor schools and leveraging the assets because it feels it needs to play the same with all the members has come back to bite them in the a$$.
 
I think I'm in the wrong biz. I need to start a handball conference in the LA/OC region. Think of all the potential viewers. ~15 million. The advertisers will be knocking down my door. Just because nobody has watched it historically, they could start. If that's how ad dollars roll in, I will be rolling in it.
Well, I have flipped the channel to ESPN a couple times and witnessed tag and guys running around keeping a balloon from hitting the ground, so anything is possible.
 
Well, I have flipped the channel to ESPN a couple times and witnessed tag and guys running around keeping a balloon from hitting the ground, so anything is possible.
Yeah, but I'm talking about bringing it to a market where it's already played and selling it to the advertisers who will jump at the chance to drop coin due to the potential viewership. BTW, I'm not talking about that Olympic handball (which is a joke, and a sport the US would dominate if we just took the next 15 NBA players who didn't make the Olympic BBall team and taught them for three days), I'm talking about the handball that's played like racquetball without racquets. So many potential viewers.
 
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