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Enrollment Up Again

Again, I don't agree. Bodnar did well at GE, and had several different jobs. Bodnar's experience wasn't token business and corporate experience. He was at GE for 6/7 years. CEO Jeff Immelt made some mistakes at GE, but he also had to deal with 9/11 and the 2008 financial crisis. GE is doing pretty well now. The CEO hired to replace Immelt lasted only 14 months, during which the stock declined 35%. The GE stock fell 30 % in his 16 or so years, according to Google. My info on Bodnar came directly from Immelt, who contacted me when he learned that Bodnar was seeking to be president of UM. I know Jeff because he played football at Dartmouth several years after I did.
Immelt is a Harvard guy. His Master degree is from Harvard
 
Transformational leader.

“Seth Bodnar spent approximately six years (2011–2017) at General Electric (GE), specifically within the GE Transportation division. He is frequently cited as a "transformational leader" during his tenure there, particularly for his role in modernizing locomotive technology.

Key Roles at GE​

Bodnar held several high-level leadership positions, including:

  • Chief Digital Officer: He was the first person to hold this title for GE Transportation.

  • President of GE Transportation Digital Solutions: He led a global business unit focused on software and technology for the rail, mining, and marine industries.

  • Executive in Global Locomotive Operations: He oversaw strategy and business transformation for a division with approximately $5 billion in revenue and 10,000 employees.

Professional Impact and Performance​

Reports on Bodnar's performance at GE highlight his focus on integrating "digital DNA" into traditional industrial manufacturing:

  • Fuel Efficiency Innovation: Bodnar led the development and implementation of on-board computer systems for locomotives. One notable success was the Trip Optimizer application—an automated cruise control system that calculated train weight and track dynamics to drive trains more efficiently. This system reportedly saved customers an average of 900,000 gallons of diesel fuel per week.

  • Sales Turnaround: When Bodnar joined the locomotive division, sales were in a slump. Following the launch of these digital optimization tools, locomotive sales began to "tick back up," as the technology provided a clear return on investment for rail companies.

  • Digital Hub Creation: He ran a new digital hub in Chicago, recruiting a team of software engineers, data scientists, and product analysts to build a suite of applications (using GE’s Predix platform) for predictive maintenance and railway optimization.
(Bodnar)was personally praised by GE leadership—including GE Transportation CEO Jamie Miller, who called him a "transformative leader”.”
 
Transformational leader.

“Seth Bodnar spent approximately six years (2011–2017) at General Electric (GE), specifically within the GE Transportation division. He is frequently cited as a "transformational leader" during his tenure there, particularly for his role in modernizing locomotive technology.

Key Roles at GE​

Bodnar held several high-level leadership positions, including:

  • Chief Digital Officer: He was the first person to hold this title for GE Transportation.

  • President of GE Transportation Digital Solutions: He led a global business unit focused on software and technology for the rail, mining, and marine industries.

  • Executive in Global Locomotive Operations: He oversaw strategy and business transformation for a division with approximately $5 billion in revenue and 10,000 employees.

Professional Impact and Performance​

Reports on Bodnar's performance at GE highlight his focus on integrating "digital DNA" into traditional industrial manufacturing:

  • Fuel Efficiency Innovation: Bodnar led the development and implementation of on-board computer systems for locomotives. One notable success was the Trip Optimizer application—an automated cruise control system that calculated train weight and track dynamics to drive trains more efficiently. This system reportedly saved customers an average of 900,000 gallons of diesel fuel per week.

  • Sales Turnaround: When Bodnar joined the locomotive division, sales were in a slump. Following the launch of these digital optimization tools, locomotive sales began to "tick back up," as the technology provided a clear return on investment for rail companies.

  • Digital Hub Creation: He ran a new digital hub in Chicago, recruiting a team of software engineers, data scientists, and product analysts to build a suite of applications (using GE’s Predix platform) for predictive maintenance and railway optimization.
(Bodnar)was personally praised by GE leadership—including GE Transportation CEO Jamie Miller, who called him a "transformative leader”.”
Looks like Denny Washington hired Seth Bodnar
 
The reasons behind the failure in student recruitment, especially the huge drop in 2025, is simple, and its been the same story for 15 years. We are simply not telling the story of UM enough and are not being as aggressive in recruiting students from Montana as MSU is. Time and time again, talking with friends and acquaintances with highschool juniors and seniors around missoula, the same story comes up. Across the board, MSU is better and more proficient at recruiting students. The high schoolers are inundated with outreach from MSU, the application and approval process is night and day different and more efficient at MSU, and the entire recruiting process isnt even close. MSU is crushing it, and we.... are not. I guess I'll see first hand in a few years when my current 7th grader gets to that point, but I have literally not had one conversation with those friends that say "yep, UM was way better than MSU at recruiting my child". Ive literally not heard that in 15 years.

Jack, I say this, not to be negative. Not my nature. I hope like crazy we can get back to the levels we were when I was a student. Campus was buzzing, student life was amazing, the difference felt around town was felt significantly. We absolutely need this issue to be recognized by our new president, and it needs to be addressed quickly.
Several years ago UM conducted a marketing survey in which the results indicated prospective students preferred email correspondence over printed materials, hence the lack of people talking about receiving mailings from UM. While at the meeting a group of us had last month, we were informed that UM is adjusting their recruitment strategies and we were able to take a look at the new printed recruiting packet that’s been put together….it is very well done BTW👍🏼
 
You can claim him as a Dartmouth guy if you want but he received his most impactful education at Harvard
I am sure Immelt hates Harvard football. His most important degree was undergrad at Dartmouth. My Dartmouth ‘12 daughter played beer pong with him at his old frat at Dartmouth when he came back for events at Dartmouth. He was on the board of trustees at Dartmouth. Great guy.
 
He had mainly 2 roles in 6-7 years. That’s not bouncing around. Do you think my friend is going to lie to me? Do you think my friend would introduce me to Bodnar and suggest I help him get the job? Maybe your friends lie to you, but mine don’t lie to me.
no, i don't think immelt lied to you, i'm sure he believes what he said. also, to respond to another posting of yours, in which you said bodnar had two main roles at ge, note above you said he had multiple positions. these are conflicting statements, although you'll argue they are not.

also, according to a quick search, while the demand ge's locomotive division's output dropped significantly when bodnar was there (about 25%), the overall drop in the demand for railroad freight transport did not match that number, not even close, and it stabilized some in 2017. so whatever bodnar's accomplishments, they didn't make ge more competitive in that area, which i believe is the goal of business. so whatever he did was not enough.
 
no, i don't think immelt lied to you, i'm sure he believes what he said. also, to respond to another posting of yours, in which you said bodnar had two main roles at ge, note above you said he had multiple positions. these are conflicting statements, although you'll argue they are not.

also, according to a quick search, while the demand ge's locomotive division's output dropped significantly when bodnar was there (about 25%), the overall drop in the demand for railroad freight transport did not match that number, not even close, and it stabilized some in 2017. so whatever bodnar's accomplishments, they didn't make ge more competitive in that area, which i believe is the goal of business. so whatever he did was not enough.
You don’t know what you are talking about. You appear to know nothing about business.

Do you know what “transformational leader” means? That came from his immediate boss.

Multiple positions is not inconsistent with 2 main roles.
 
He had mainly 2 roles in 6-7 years. That’s not bouncing around. Do you think my friend is going to lie to me? Do you think my friend would introduce me to Bodnar and suggest I help him get the job? Maybe your friends lie to you, but mine don’t lie to me.
"Your friend".........some might question his judgement after that statement alone.
 
"Your friend".........some might question his judgement after that statement alone.
I know Immelt fairly well. Have for decades. We Dartmouth football players stick together. One of his best friends in college is one of my best friends now. They played together. When Immelt came to Butte to speak at a conference years ago, he and I got together in Butte. When he was in Missoula a few years ago, and saw Bodnar, I got an email from Bodnar saying they had tried to look me up but found out I was out of town. And Immelt did contact me to introduce me to Bodnar when he first started look at coming to UM. And I did help. I worked with Bodnar's wife to write a long summary of Bodnar's experience and talents, and sent it to UM administrators and Board of Regents that I knew.
 
Several years ago UM conducted a marketing survey in which the results indicated prospective students preferred email correspondence over printed materials, hence the lack of people talking about receiving mailings from UM. While at the meeting a group of us had last month, we were informed that UM is adjusting their recruitment strategies and we were able to take a look at the new printed recruiting packet that’s been put together….it is very well done BTW👍🏼
You must have some role within the campus community if you’re able to see this stuff right?
 
Several years ago UM conducted a marketing survey in which the results indicated prospective students preferred email correspondence over printed materials, hence the lack of people talking about receiving mailings from UM. While at the meeting a group of us had last month, we were informed that UM is adjusting their recruitment strategies and we were able to take a look at the new printed recruiting packet that’s been put together….it is very well done BTW👍🏼
Bodnar's entire team was vastly misled if that the conclusion they arrived at. When I sat in Bodnar's office a few years ago with a meeting with he and his top staff to express my concern for recruitment efforts of UM, it was a funding concern as to why the perceived and real disparity came from between the two institutions. Obviously this was a huge concern of mine, as my opinion was we needed to find the funds for it immediately, or the gap would never close. Glad to hear they're changing course. I hope yo be at the next meeting your referencing, was out of town for the first one!
 
You don’t know what you are talking about. You appear to know nothing about business.

Do you know what “transformational leader” means? That came from his immediate boss.

Multiple positions is not inconsistent with 2 main roles.
that's just splitting hairs, greenie. and i know what a 'transformational leader' is, he's the one who is in charge right before a big corporation cuts their losses and sells off his group because it is losing too much money.

also, i did know that you were going to argue with my assessment of bodnar's '6-7' positions at ge, so you gotta admit i have at least one thing correct.
 
You must have some role within the campus community if you’re able to see this stuff right?
Not at all. I’m just a guy who been lucky enough to meet a lot of great people, some within the University, but mostly alumni/friends who care deeply about the University, and invited them to meet up last month to discuss:
1)UM student recruitment
2) promoting the excellent programs UM offers
3)improving the relationship between the city and the University
4)NIL landscape
I’m told that if we have a follow up meeting at some point the VP of Student Affairs & Enrollment is interested in attending.

Full disclosure, i moved out of MT about 30 years ago and am not even a UM grad….diploma says Montana Tech of the University of Montana. I just wanted to help connect people who through grass roots efforts, can hopefully help UM thrive again, which ultimately benefits the Missoula and the state.
 
that's just splitting hairs, greenie. and i know what a 'transformational leader' is, he's the one who is in charge right before a big corporation cuts their losses and sells off his group because it is losing too much money.
Truer words have not been spoken
 
Several years ago UM conducted a marketing survey in which the results indicated prospective students preferred email correspondence over printed materials, hence the lack of people talking about receiving mailings from UM. While at the meeting a group of us had last month, we were informed that UM is adjusting their recruitment strategies and we were able to take a look at the new printed recruiting packet that’s been put together….it is very well done BTW👍🏼
I can confirm the new printed recruiting packet is the best my daughter has received from any university and that includes places like Marquette, Loyola of Chicago, Drake, MSU, University of St. Thomas, Creighton, Nebraska, Minnesota, Iowa, Northwestern, Wisconsin, Illinois, Missouri, Kansas, Iowa State, Wyoming, Colorado, Colorado State, Washington, Washington State, Oregon, Oregon State, UCLA, USC, South Dakota State, South Dakota, North Dakota State, North Dakota and a whole host of others.
 
I can confirm the new printed recruiting packet is the best my daughter has received from any university and that includes places like Marquette, Loyola of Chicago, Drake, MSU, University of St. Thomas, Creighton, Nebraska, Minnesota, Iowa, Northwestern, Wisconsin, Illinois, Missouri, Kansas, Iowa State, Wyoming, Colorado, Colorado State, Washington, Washington State, Oregon, Oregon State, UCLA, USC, South Dakota State, South Dakota, North Dakota State, North Dakota and a whole host of others.
A new packet is great progress. I hope they are sending this out early, as they have been late to the party, sending material out to students their senior year primarily. Needs to be junior year followed up by consistent and persistent messaging through early senior year. The efforts need to be overwhelming for a number of years, if nothing else to change the narrative. Because the narrative is strong that UM is late to the party and weak in the areas, especially for Montana students.
 
I am sure Immelt hates Harvard football. His most important degree was undergrad at Dartmouth. My Dartmouth ‘12 daughter played beer pong with him at his old frat at Dartmouth when he came back for events at Dartmouth. He was on the board of trustees at Dartmouth. Great guy.
Where did I say he loved Harvard football? His most impactful degree was from Harvard. Many more connections to old money. Dartmouth is for those who can't afford Harvard
 
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